B2B Lead Generation
In this case study, Kevin worked with a start-up that was breaking through the Thermal Scanning space in the midst of the COVID-19 pandemic. Through a combination of lead generation campaigns, the company was able to 5x their Return on Ad Spend.
In new business during the pandemic
Return on ad spend
Call bookings for a brand-new business
During the height of the COVID-19 Pandemic, a company approached us to bring their new offer to market. The offer was a thermal body scanner that identified higher-than-normal body temperatures. At the time, the market was extremely saturated as many companies rushed to get similar products to market. The company was looking to find the most efficient way to go-to-market and begin positive cashflow.
Move fast. One of the most valuable lessons learned from this case study was to test your offer and move fast. Within 30 days, we were able to get a lead generation funnel live with traffic. This gave us more opportunity to capture market share in a competitive market. In the first 45 days, we were able to successfully test multiple different offers, price, and sales systems.
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Improving Conversion Rate